(Hong Kong, 9th June, 2014) Think. Cook. Save., a Health and Food Education program organized by Go.Asia (www.go.asia), partnered with Alvina Cookery and Towngas Cooking Centre announce to release a new book, “Educating Kids to Think. Cook. Save. Our Food” today.

The book is to further promote the concept of Think. Cook. Save. Not only is the book a healthy diet guide, the book also provides a systematic structure to educate children on balanced diets. The guide will target parents, teachers and those who are interested in learning more about food and healthy diet. The book will be sold at Towngas Cooking Centre and all major bookstores. The authors will be donating the royalty fee to support the food education program.

Content Summary

“We need every child to understand where food comes from, how to cook it, and how it affects their body. This is about setting kids up with the knowledge they need to make better food choices for life.” Jamie Oliver

This book is a complete guide to teach children how to develop a healthy diet!

Introducing the concept “Think, Cook and Save,” we aim to help children to get rid of bad eating habits, including junk food addiction and wasting food.

Think: To know where your food come from and learn more living skill.
Cook: To cook together and learn some simple, fun and healthy recipes
Save: To cherish our food resources

Highlight

The concept of Think.Cook.Save. comes from Jamie Oliver’s Food Revolution Hong Kong division
Hong Kong First Food Education book. Food Education is popular in Switzerland, Belgium, Italy and other European countries, it has been the talking point in Japan and Taiwan recently and it’s now landed in Hong Kong!
Advisory Team: Professor Joseph J.Y. Sung, President, The Chinese University of Hong Kong, Mr. William, Mark Yiu Tong, Renowned Food Critic, Mr. Perry Mak, Publisher, Hong Kong Economic Times and Towngas Cooking Centre
Recipes designed by Celebrity Chef Alvina Chan, Food Revolution Ambassador Beatrice Chan and the tutors from Towngas Cooking Centre
Bilingual Content. Good for education.
Massive use of color photos and cartoons. Children will love reading the book.
About the Authors

Alvina Chan
After graduating from Columbia University and Georgetown University, Alvina spent 7 years on Wall Street in New York & Hong Kong. Passionate about her culinary dreams, she attended Le Cordon Bleu Paris and achieved remarkable results, obtaining 1st in French Cuisine with “Mention Bien” (Distinction). Given her positive influence in food culture promoting Healthy Cooking & Respect for Food, she is now the first disciple of Willie Mark, an internationally recognized food critic. Author of two books: “Banquets for the Soul,” & “Alone in Paris – Transforming Perspectives in the World’s Most Famous Cooking School,” She is now also a TV culinary show host for TVB and Creation TV.

Beatrice Chan

Chief, Go.Asia | Founder, Think.Cook.Save. Health and Food Education | Ambassador, Jamie Oliver’s Food Revolution | Columnist

Books available in :
Towngas Cooking Center (9A, Lee Theatre, Causewaybay)
and Major Book Store
Joint Publishing HK, The Commercial Press, Chung Hwa Book, Page One, Popular Book, Hon Wing Book Company, Eslite HK, Lagardere (Relay@HK Airport)